Shoreline Building Performance

1. Introduction

Shoreline Building Performance (“Shoreline”, “we”, “our”, or “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website, request services, or interact with us.

By using our website or services, you consent to the practices described in this policy.

2. Information We Collect

Personal Information

We may collect personal information when you:

• Fill out a contact form
• Request a quote or energy assessment
• Sign up for email communications
• Participate in promotions or rebate consultations

This information may include:

• Name
• Email address
• Phone number
• Property address
• Details about your home (energy use, upgrades, etc.)

Website Usage Data

We automatically collect certain non-identifiable information, including:

• IP address
• Browser type
• Pages visited
• Time spent on the site

This helps us improve website performance and user experience.

Communication Data

If you contact us by email, phone, or form submission, we retain that information to:

• Respond to your inquiry
• Provide service support
• Improve our customer experience

3. How We Use Your Information

We use your information to:

• Provide quotes, consultations, and installation services
• Assess eligibility for rebates and financing programs
• Communicate project updates and service information
• Send relevant marketing communications (with your consent)
• Improve our website, services, and customer experience
• Prevent fraud and maintain security

4. Email Marketing & Communications

With your consent, we may send:

• Project updates
• Educational content about solar, insulation, and home performance
• Promotions, including limited-time offers such as battery giveaways
• Rebate and financing updates

You can unsubscribe at any time using the link in our emails.

5. Cookies & Tracking Technologies

Our website uses cookies to improve functionality and performance.

Cookies may be used to:

• Remember your preferences
• Analyze website traffic (e.g., via Google Analytics)
• Support advertising campaigns (e.g., Meta, Google Ads)

You can disable cookies in your browser settings if you prefer.

6. Third-Party Services

We may use trusted third-party tools to operate our business, including:

• Analytics platforms (e.g., Google Analytics)
• Advertising platforms (e.g., Meta, Google Ads)
• CRM and email platforms (for managing leads and communications)
• Scheduling and form tools

These providers only receive the information necessary to perform their services and are required to protect your data.

7. Data Storage & Security

Your data may be stored on secure servers located in Canada or other jurisdictions where our service providers operate.

We take reasonable measures to protect your information, including:

• SSL encryption
• Secure data storage systems
• Access controls and internal safeguards

While no system is completely secure, we continuously work to protect your data.

8. Who Has Access to Your Data

Your information is only accessible to:

• Shoreline team members involved in sales, service delivery, or customer support
• Trusted partners assisting in service delivery (e.g., installers, energy advisors)

We do not sell your personal information to third parties.

9. How Long We Retain Your Data

We retain your information only as long as necessary to:

• Provide services
• Meet legal and regulatory requirements
• Maintain business records

You may request deletion of your data at any time, subject to legal obligations.

10. Your Privacy Rights

As a Canadian resident, you have the right to:

• Request access to your personal data
• Request correction of inaccurate information
• Request deletion of your data (where applicable)
• Withdraw consent for marketing communications

To make a request, contact us using the details below.

11. Third-Party Links

Our website may include links to third-party websites (such as rebate programs or financing partners). We are not responsible for the privacy practices of those websites.

We encourage you to review their policies before providing personal information.

12. Legal Disclosure

We may disclose personal information if required to:

• Comply with legal obligations
• Respond to lawful requests from authorities
• Protect our rights, property, or safety

13. Updates to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date.

14. Contact Us

If you have questions about this Privacy Policy or how your data is handled, please contact:

Shoreline Building Performance
(778) 907-9119

office@shorelinebp.ca